Originality and creativity in this new evolution of "cut & paste" culture
The nature of creativity is complex and largely subjective; subject to context, time and perception and it often seems we’re living in a time where nothing is new and everything is simply a regurgitation of previous ideas and concepts.
A 20 year "rebrand" - sharpening the 3B pencil
Justifying and articulating why a logo works is an exercise fraught with well-worn cliches, creative psychobabble and straw-grabbing; for the most part one instinctively knows when something is right. In the case of our beloved 3B pencil the appropriateness of application seems endless; aside from the fact that the 3B pencil is specifically a creative one, it remains a direct link with our past whilst remaining relevant today.
The dark world of Responsive Design & Development
This is a lot more complex than it sounds. We have to consider how the user would want to use websites on responsive devices. Considerations include the user journey - so the way a user uses the menu and what their end goal is when browsing...